October 28-30 Monterey Marriott
Monterey, California
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Monday, October 28, 2013

B105 - Keeping Web Content Fresh

3:15 p.m. - 4:00 p.m.
Steinbeck Forum (Conference Center)
Amy Calhoun, Virtual Branch Coordinator, Virtual Branch, Sacramento Public Library
Laura Koivunen, Visual Communications Specialist, Sacramento Public Library
Heather Hogan, Creative Director, PMC Web Technology & Design
Adam Northam, Digital Collections Librarian, Texas A&M University-Commerce
Sean Anderson, Technology Librarian/Library Webmaster, Texas A&M University-Commerce
Steve Parker, PMC Web Technology & Design

In the first presentation, learn how to support a multifaceted communication strategy by using a website content management system (CMS). See examples of how thoughtful content hierarchy, user-based relevancy, and targeted, precise workflow keep a website fresh and branding-consistent without exhausting staff. The second presentation discusses how the Popcorn.js framework works within HTML5 and offers tools to enhance audio and video files embedded within webpages. It shares initial efforts, trials, and tribulations in joining Popcorn.js with media files; the workflow process for media file selection, preparation, and coding; and the benefits of using Popcorn. js with digital collections. It demonstrates how enhanced media content was created within the website.

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Library Leaders Digital Strategy Summit

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