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Tuesday, October 27, 2015
A204 - Mobile Strategies Best Practices
3:15 p.m. - 4:00 p.m.DeAnza I & II (Portola)
With 69% of library patrons using mobile apps to access information, a mobile strategy has never been more important for libraries. But if not done correctly, going mobile can take an enormous toll on library staff, budgets, and the user experience. Come to discuss the best mobile library practices and lessons learned from Boopsie's 4,000-plus library locations around the globe. Using case studies such as Washington State, which found that 85.5% of patrons in libraries throughout the state access their library through the new Library Now mobile app, the session provides trends and insights useful for libraries of all sizes as they develop, refine, and implement mobile strategies.