October 27-29 Monterey Marriott
Monterey, California
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Tuesday, October 28, 2014

C203 - Learning From Medical Libraries

1:30 p.m. - 2:30 p.m.
Renee de Gannes-Marshall, Acting Director, Clinical Products and Services, Canadian Medical Association
Elisabeth Marrapodi, Library Director, Trinitas Regional Medical Center & & Author, Virtual, Augmented Reality & Serious Games for Healthcare
Nalini Mahajan, Medical Library Director and Webmaster, Marianjoy Rehabilitation Hospital

These three presentations share strategies and tips for

  • Rebuilding websites (cma.ca), the channel used to promote and access products and services, especially clinical information. Hear how CMA improved search capability using Ebsco’s Discovery Service and got to a simple and efficient single search experience retrieving high-quality relevant results across third-party licensed and CMA’s own clinical content.
  • Using interactive health games to improve consumer health literacy about heart attack, stroke, and medical terminology using two online platforms: the 3D virtual world of Second Life and the library’s web- site. More than 1,000 people worldwide played the e-health games in the study and showed surprising results. Come and hear those results!
  • Social media, which is fast becoming an essential tool for con- sumers to find and share health information and interact in real-time, regardless of geographic location. Hear how librarians engage with the community in meaningful ways by implementing personalized one-to-one real time communication.

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