October 17-19 Monterey Marriott
Monterey, California
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Monday, October 17, 2016

B102 - Writing Effectively for Web & Mobile

11:30 a.m. - 12:15 p.m.
Jeff Wisniewski, Associate University Librarian for Communications & Technology, University of Pittsburgh
Darlene Fichter, Librarian, University of Saskatchewan Library

Great sites have great content that takes into account mobile and web users’ scanning, reading and scrolling behaviors. In today’s world that means writing responsively—creating and designing content that will work on mobile, tablets and desktop. If your library simply transfers your desktop content into a responsive template without a major rethink, your library’s presence will be mediocre at best or a complete train wreck at worst. Get proven techniques for writing for multiple platforms and some do’s and dont’s for creating great user experiences.

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