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Monday, October 17, 2016
C103 - Partnerships Bring Opportunities to New Audiences
1:30 p.m. - 2:30 p.m.This is a session about two libraries that became liked, known, and visible—with incredible results! With funding from a number of organizations and foundations, the Country Music Hall of Fame and Museum in Nashville has digitized, preserved, and made accessible moving images, audio, print, etc. It has implemented digitization workstations, storage, switches, and digital asset management system infrastructure, as well as using online analytics to track user data. Hear how museum staff built momentum for digital collections and created new partnerships with Google and Getty Images online interfaces to reach new audiences. Hear about Longview Public Library’s partnership with Buckner Family Services for its Summer Reading Club. The partnership led to a fulfilling and promising sponsorship of more than $10,000 each year for many years to come.